The Call of Desire
Apr 28, 2025This year, I did something outrageous.
I had 15 years of a successful and fulfilling coaching and career focused on pain relief, movement restoration and physical strength work. A dream team of coaches and a beautiful studio in Downtown Madison, WI. And - thanks to cultural conditioning and childhood programming - I believed that it wasn't for me to get bigger or want more.
But while my body grew bigger with my daughter and last baby - then in utero - my sense of purpose got bigger and it came to my attention :
That I was playing small.
That it is my calling to teach others what I've learned:
To cultivate a life that feels fully alive, resilient and full of desire.
So I played around with the idea. Talked about writing a book. Told myself I'd gestate this deep calling.
And when Josephine was born in November of 2025, something in my marrow shifted and it became IMPERATIVE.
So here I am. Messy kitchen and all.
To tell you:
If you are struggling with feeling like there's MORE.
THERE IS.
1. You're allowed to want more. DESIRE is not a sin. It's not anti Buddhist. It's not wanton. Altruistic, authentic, aligned desire is a form of intuition and can be a prayer.
2. You can be a high performer AND be a creative, connected, conscious go getter who gets shit done and breaks the rules.
3. Parenting (kids, a business, yourself) is an invitation to the fire. Don't let it go unheeded.
--
I heeded the call. I'm offering 1:1 coaching, facilitation for teams, accepting speaking invitations again and ... yes ... writing that book.
If you're ready to feel ALIVE to the call for more CLICK HERE to join my email list. We'll do it together.
Join Annie'sĀ email community.
I'll sendĀ you a free copy of my self-discovery tracking tool along with periodic emails full of support and quick ideas for a more rich experience in life.
We hate SPAM. We will never sell your information, for any reason.